18 May, 2017

Tech leaders to converge on Sydney for CeBIT Australia

An impressive line-up of technology companies from 34 countries will showcase their innovations at CeBIT Australia, Asia Pacific’s largest and longest running business technology event.

Seven International Pavilions will feature over 60 companies from Germany, Philippines, Sri Lanka, Indonesia, Taiwan, Pakistan and Jiangsu Province, China.

As the conference marks its 16th year, the international presence at CeBIT Australia continues to grow as a result of NSW’s reputation as the regional hub for business technology and innovation, providing the opportunity for international companies to showcase technology advancements in Australia.

Harvey Stockbridge, Managing Director of Hannover Fairs Australia, organisers of CeBIT Australia, recognised the pivotal role the conference and exhibition plays in promoting cutting-edge innovations from across Asia Pacific to an international market.

“CeBIT Australia is a truly international event, connecting exhibitors from 34 countries, including seven International Pavilions, to enterprise, government and SME technology leaders from across the Asia Pacific, while also creating a platform to showcase the best of Australian innovation to an international audience,” said Stockbridge.

NSW Minister for Trade and Industry, Niall Blair, said, “People throw around words like innovation a lot, but CeBIT Australia really is the place to be if you are an innovative, technology-focused business.

“NSW has worked hard to be the location of choice for technology companies wanting to access the Asia Pacific. The number and range of nations represented at this year’s CeBIT reinforces our role as the gateway to the region.”

Exhibiting for the first time, Sri Lanka’s International Pavilion will showcase eight companies including Onsbay, the world’s first service brokering platform where consumers and service providers meet.

The latest technology from Germany, one of the world’s premier technology regions, will feature Kontron, a global leader in embedded computing and new innovations from Goodsons Imports, the leading distributor of retail point of sale (POS) systems. T

he IT & Business Process Association of the Philippines (IBPAP) will showcase Acquire, winner of CeBIT 2016 Australia Business Technology Award for Service Distinction, while the Taiwan Excellence Pavilion will feature 42 innovative products from 15 notable Taiwan Excellence Award-winning companies, recognised for delivering products that achieve both innovation and value for businesses.

Over three days, CeBIT Australia offers thousands of technology representatives from Australia’s top companies the opportunity to hear from the world’s elite, and connect with over 350 exhibitors from more than 34 countries.

CeBIT Australia, 23 – 25 May 2017 will be held for the first time at the new International Convention Centre Sydney, Darling Harbour.

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